The Asher Theatre | Myrtle Beach Entertainment

Get Ready for Unforgettable Shows at
The Asher Theatre!

Looking for the best Myrtle Beach entertainment? The Asher Theatre brings you family-friendly shows Myrtle Beach audiences love, featuring the exciting energy of “It’s Showtime at the Apollo.” Catch live performances that Myrtle Beach visitors can’t stop talking about, hosted by the legendary Man of a Thousand Voices—an Apollo Theatre standout from the ‘90s. Whether you’re searching for Myrtle Beach comedy shows, wholesome entertainment Myrtle Beach events, or a night of unforgettable laughter, you’ll find it here.

Must-See Shows at The Asher Theatre

Celebrate music, community, and culture with our top-rated events. Experience unforgettable performances and unique gatherings you won’t want to miss.

MoTown' 59 Show

Motown 59: A Soulful Celebration of Legends

Step back in time and relive the golden era of Motown with Motown 59, a high-energy, nostalgic musical revue that pays heartfelt tribute to the legendary artists who shaped the sound of a generation. From the smooth harmonies of The Temptations and The Four Tops to the electrifying genius of Stevie Wonder, this show delivers a powerful blend of soulful vocals, dazzling choreography, and classic hits that defined the Motown movement. Whether you’re clapping along to “My Girl,” swaying to “I Can’t Help Myself,” or getting swept up in the rhythm of “Signed, Sealed, Delivered,” Motown 59 is a feel-good, family-friendly celebration of timeless music, soul, and joy.

Man Of A Thousand Voices

James Stephens III: The Man of a Thousand Voices

Join us at The Asher Theatre for an extraordinary evening of laughter, music, and jaw-dropping impersonations! From Chris Rock to Louis Armstrong, from Kermit to Kevin Hart, James Stephens III transforms before your very eyes—playing piano, singing, dancing, and storytelling in a show that blends comedy, cabaret, and crowd participation. It’s family‑friendly entertainment at its finest—         humorous, heartfelt, and endlessly entertaining. Fridays at 7:00 PM; doors at 6:30 PM. Don’t miss this one‑of‑a‑kind performance at Myrtle Beach’s premier intimate venue.

The Myrtle Beach Magician

Michael Bairefoot: The Myrtle Beach Magician

This show is a lively, interactive, and downright fun experience. The Asher Theatre’s setting enhances the connection to Michael’s charisma and magic. While the show isn’t about high drama or edgy comedy, it consistently delivers heartfelt laughs and jaw-dropping tricks. Most reviewers describe Michael as “very entertaining… kept us in stitches,” calling it “the best comedy and magic show I have ever been to.”If you want a memorable evening of magic, charming comedy, and audience participation—not to mention great value—you’ll want to add Michael Bairefoot’s show to your Myrtle Beach itinerary.     ……………………………………….

Upcoming Events

Join us for an unforgettable evening of gratitude, good food, and great music! Our Community Thanksgiving Event features a delicious dinner followed by a high-energy MoTown tribute show that will have you dancing in your seat! All proceeds from the night go directly toward feeding a thousand families this holiday season. Come celebrate with purpose and enjoy a night of soulful sounds while making a meaningful impact in our community! Tickets and event page coming soon!
Join us for a unique opportunity to meet the one and only Maryum (May May) Ali as she shares stories from her life, her father's enduring legacy, and her passion for empowering others through faith, resilience, and service.
Featuring the talented Tyrone Hill, aka our Gullah Geechie Man, this special performance will take you on a musical journey through Marvin Gaye’s most beloved hits. Expect a night full of music that will make you sing along, dance, and relive the magic of Motown.

What We Offer

Entertainment, Events, and Community Connections

Asher Theatre delivers unforgettable entertainment, versatile event hosting, and inspiring community programs designed for families, businesses, and visitors alike.

Family-Friendly Live Entertainment

Enjoy top Myrtle Beach comedy shows, artist showcases, jazz performances, and blues concerts, all created for every generation to love.

Event Hosting and Conference Services

Host your next event in our welcoming conference center, which is perfect for corporate seminars, special occasions, or private community gatherings.

Supporting Arts and Community Growth

We empower local artists, offer Christian entertainment events, and stay committed to enriching the Myrtle Beach community through the arts.

About

The Asher Theatre Experience!

Myrtle Beach entertainment doesn’t get better than this. At The Asher, we bring people together. Our family-friendly shows at Myrtle Beach are something visitors and locals alike absolutely love! The shows here celebrate community, culture, and creativity. You’ll enjoy live performances that all the Myrtle Beach residents and tourists rave about, from Vegas-style comedy to soulful and unforgettable blues and jazz concerts.

We also offer something you won’t find anywhere else: a full conference center that Myrtle Beach businesses and organizations rely on for events and seminars. We are proud to create a welcoming space for Christian entertainment that Myrtle Beach guests can trust, while also showcasing the best in artist showcases Myrtle Beach has to offer.

Whether you’re here for Myrtle Beach comedy shows, blues concerts Myrtle Beach fans crave, or family activities that make lasting memories, Asher Theatre is your place for wholesome entertainment Myrtle Beach families appreciate. Come see why we’re the choice for community theatre that Myrtle Beach locals support.

We Are Proud of Our Values

Live Performances That Inspire

Clean, Wholesome Entertainment for All Ages

Book Your Events